Solo Stove
In my 3 years at Solo Stove, I served as an original member of the brand team. I started by managing all social channels and eventually owned copy and brand voice across all platforms. I actively wrote creative copy involved in blog, commercial script, web, product, and email content, while managing content strategy, editorial calendar, and branded partnerships. I was so fortunate to manage and direct the work of my wonderful content team, including our Content Coordinator and two Technical Writers.
Promo
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Promo ⋆
Solo Stove Mesa in Times Square
Celebrating the launch of Solo Stove Mesa on 9/1/22.
CW: Carolyn Owen
AD: Krista Amos
Content owned by Solo Stove
Father’s Day 2022
Scripted for national viewership, syndicated by LTV. Content owned by Solo Stove.
CW: Carolyn Owen
DVP: Matt King
Fall 2021 Commercial
Scripted for national viewership, syndicated by LTV. Content owned by Solo Stove.
CW: Carolyn Owen
DVP: Matt King
Summer 2021 Commercial
Scripted for national viewership, syndicated by LTV. Content owned by Solo Stove.
CW: Carolyn Owen
DVP: Matt King
Blogs
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Blogs ⋆
Meet Fire Pit 2.0
In 2016, Solo Stove Fire Pits reinvented nights around the fire. Creating efficient, smokeless fires became Solo Stove’s legacy. Fire Pit 2.0 now includes a patented, removable base plate and ash pan, making the world’s favorite fire pit easier to use than ever before.
Content owned by Solo Stove.
Uniquely Yours: All About Your Patina
Some things get better with time– leather, denim, even cheese. Now, you can add stainless steel to the list. Find out why your fire pit may start to look different after a week of nightly fires.
Content owned by Solo Stove.
Hi, I’m Pi
Flavor is a universal language. Inspired by tradition and reinvented for the modern backyard, Solo Stove is pleased to introduce the pizza oven for everyone. Meet, Solo Stove Pi.
Content owned by Solo Stove.
Social
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Social ⋆
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Email ⋆
Ultimate Spring Break Giveaway Email
CW: Carolyn Owen
AD: Krista Amos
Content owned by Solo Stove